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Auth0

Auth0 Startup Program

Up to $9K in credits

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One year free on Auth0's Pro plan—100K MAU, enterprise MFA, and 50+ integrations included.

Auth0's Startup Program gives you their B2B Professional Plan free for 12 months: 100,000 monthly active users, enterprise-grade multi-factor authentication, breached password detection, and 50+ pre-built integrations. You get customizable login flows, priority email support, and skip roughly $9K in annual costs. The catch: when your year ends, you drop to the free tier—no graceful downgrade path, so plan your migration early. This is built for startups that need serious auth infrastructure now but aren't ready to pay for it yet.

2 tiers

Tier 1

Startup Program Tier

Provides one-year free access to the B2B Professional Plan with full features including 100,000 MAUs, advanced security, and extensive integrations.

$9K

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Application difficulty: Medium Benefits: Exceptional Duration: 12 months

Benefits

  • 100,000 monthly active users
  • Enterprise MFA and advanced security features
  • 50+ social/identity provider integrations
  • Unlimited organizations and admins
  • Priority email support during the free year

Eligibility

  • Venture-backed with ≤$5M total funding
  • Annual recurring revenue < $1M
  • Incorporated ≤2 years ago
  • Not an existing Auth0 or Okta paying customer

How to apply

  1. 1

    Submit Application

    Apply through Auth0’s portal with required funding and revenue documentation.

    Apply Now →

Tier 2

Free Tier

For startups not qualifying for the Startup Program, provides a free tier with 25,000 monthly active users and basic authentication features.

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Application difficulty: Easy Benefits: Standard Duration: Ongoing

Benefits

  • 25,000 monthly active users
  • Basic authentication features
  • Standard support

Eligibility

  • Does not meet Startup Program eligibility criteria

How to apply

  1. 1

    Sign Up

    Create an Auth0 account to access the free tier.

    Sign Up →

Pros

  • 100K MAU on Pro plan—enough headroom for most early-stage startups
  • Enterprise security features (MFA, breach detection) included from day one
  • Priority email support + 50+ integrations reduce custom dev work

Cons

  • Hard cutoff after 12 months; you drop to free tier, not a discounted paid plan
  • Requires startup verification (likely equity-free, but still gatekept)
  • Email support only—no phone or Slack support during the free year

Frequently asked questions

What happens after the 1-year period?
Accounts automatically downgrade to the Free Plan (limited to 25k MAUs and basic features). Paid plans from $35/month retain premium features.
Can I extend the free period?
No, there are no extensions. Companies must upgrade to a paid or free tier after 12 months.
How does program acceptance work?
Applications are reviewed within 5-7 business days, with onboarding support provided to approved companies.
Is technical help included?
Technical support is limited to email during the free year; enterprise-level support is available with paid plans.
What if my startup grows mid-program?
If your growth leads to exceeding the eligibility thresholds, an early re-evaluation may occur.

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